Category: Uncategorized
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Postcards from Holland – Greetings!
I found myself in Holland for different reasons the last few weeks. And here are some self- made postcards from these short trips. Wish you a lovely weekend!
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Bring JUMBO to the trade show!
Do you know the old Indian story of the four blind men and the elephant? The blind men had to feel the elephant and guess what it was. Each of them felt a different part of the elephant and guessed it to be a pillar, a rope, a tree trunk and a wall. Quite like…
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Why I write in this space…
It gives me a chance to touch base with people who matter to me and my work. It gives you a non-intrusive way, to browse the thoughts of the barefoot executive. (You wouldn’t be reading this if you didn’t want to, right?) The thoughts, ideas and viewpoints I share in this space have the potential…
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creatio ex nihilo?
It’s the end of a long and interesting assignment at work and the only thing on my mind now is a three letter word beginning with S 😉 (what are you thinking ?) The place I have chosen to take that thought to fruition is a little spa town in the Blackforest. This town claims…
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here’s to…
My kids shared their new fab butter cookies recipe with me and I shared some easy tips on ‘product differenciation’ with them. Together we gained a lot of calories. But hey, its the holiday season! Here’s to more fun filled win-win relationships – at work and at home. Happy holidays 🙂
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QUIPSOLOGY
The personal blog of the Barefoot Executive! (another place to blah blah…)
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Memes as a way of branding?
Bondi Blue, Graphite Gray, Flower Power, Tangerine, Dalmation Blue – the different colors and patterns that Apple Inc. has put in our desktops, pockets, palms and in its worldwide stores make its gadgets looks like candies. Yum! For a sweet freak like me, the initial attraction to the iMac was the candy colored casings. But…
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Summer Destination: Land of the Midnight Sun
Do you remember the first time you arrived in a foreign country? The first time you landed in a place that was not home, where everything was new – the place, the people, the language, the food. I do. And that memory is indelible. It was excitement, curiosity and exhilaration for me. And something about…
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It is all relative
It has been a sunless summer so far in Cologne. July is almost over and it feels like we have moved from early Spring to a wet Autumn in one straight swift move. I look for the weather prediction of the day every morning with more optimism than the previous day – the optimism stems…
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Go! Enchant the World….
It started with …Customer Satisfaction then …Customer Retention and then later …Customer Delight And now what? Enchantment! When I first encountered this word in a business context I thought to myself, here’s more BS* in a ball gown. It must be some clever Marketing guru’s concoction. A crafty writer’s attempt to rename/repackage concepts already made…